发生了什么: Epic聘请前暴雪高级副总裁Martin Keely出任Epic Games Store副总裁兼总经理，接替7月离职并加入Saber Interactive的Steve Allison。Keely在领英表示将致力于提升玩家、创作者和开发者体验。正值Epic与Steam激烈竞争PC游戏市场之际，外界预期Epic Games Store未来数月可能出现重大调整。
对产品组合的启示: Epic从暴雪挖来拥有七年Battle.net平台经验的高管掌舵Epic Games Store，显示出其正试图通过补强核心领导层来扭转与Steam的竞争劣势，后续平台策略与商店功能变化值得密切关注。
Nintendo News (US) (nintendo_news): 仅元数据, items=1, metadata_only=1
Epic Games Store News (epic_store_news): 抓取失败, items=0, failed=1 — HTTPStatusError: Client error '403 Forbidden' for url 'https://store.epicgames.com/en-US/news'
For more information check: https://developer.mozilla.org/en-US/docs/Web/HTTP/Status/403
游戏日报 (youxiribao): 抓取失败, items=0, failed=1 — ConnectError: [SSL: UNEXPECTED_EOF_WHILE_READING] EOF occurred in violation of protocol (_ssl.c:1032)
游戏陀螺 (youxituoluo): 抓取失败, items=0, failed=1 — ConnectError: [SSL: UNEXPECTED_EOF_WHILE_READING] EOF occurred in violation of protocol (_ssl.c:1032)
游研社 (yystv): 正常, items=12
机核 GCORES (gcores): 正常, items=20
触乐 (chuapp): 正常, items=30
Game Developer (game_developer): 正常, items=40
VGC (Video Games Chronicle) (vgc): 正常, items=10
Polygon (polygon): 正常, items=10
The Verge Games (verge_games): 正常, items=10
Unreal Engine Blog (unreal_blog): 抓取失败, items=0, failed=1 — HTTPStatusError: Client error '403 Forbidden' for url 'https://www.unrealengine.com/en-US/feed'
For more information check: https://developer.mozilla.org/en-US/docs/Web/HTTP/Status/403
Embracer Group Press Releases (embracer_ir): 抓取失败, items=0, failed=1 — HTTPStatusError: Server error '500 Internal Server Error' for url 'https://embracer.com/feed/'
For more information check: https://developer.mozilla.org/en-US/docs/Web/HTTP/Status/500
UK Ofcom Online Safety (uk_ofcom): 抓取失败, items=0, failed=1 — HTTPStatusError: Client error '403 Forbidden' for url 'https://www.ofcom.org.uk/online-safety'
For more information check: https://developer.mozilla.org/en-US/docs/Web/HTTP/Status/403
Newzoo Insights (newzoo): 抓取失败, items=0, failed=1 — HTTPStatusError: Client error '403 Forbidden' for url 'https://newzoo.com/resources'
For more information check: https://developer.mozilla.org/en-US/docs/Web/HTTP/Status/403
Niko Partners News (nikopartners): 仅元数据, items=1, metadata_only=1
伽马数据 (gamma_data): 抓取失败, items=0, failed=1 — ConnectError: [Errno 8] nodename nor servname provided, or not known
SteamDB Blog (steamdb_blog): 抓取失败, items=0, failed=1 — HTTPStatusError: Client error '403 Forbidden' for url 'https://steamdb.info/blog/atom/'
For more information check: https://developer.mozilla.org/en-US/docs/Web/HTTP/Status/403
r/Games 热帖（外链原文） (reddit_games): 正常, items=0
附录：市场数据快照
Steam Most Played Top 10
排名
游戏
峰值同时在线
上周排名
1
Counter-Strike 2
1,275,982
1
2
PUBG: BATTLEGROUNDS
732,248
2
3
Dota 2
635,321
3
4
Wallpaper Engine
111,342
4
5
Apex Legends
284,062
6
6
Slay the Spire 2
196,023
5
7
R.E.P.O.
94,560
29
8
Grand Theft Auto V
98,540
7
9
FiveM
192,252
8
10
Geometry Dash
68,410
9
Watchlist（自家 + 竞品）
主指标为 Steam 官方榜单的 24h 峰值在线（不在 Top 100 的显示 —）；即时在线为每日固定时刻采集的参考值。
阵营
游戏
24h 峰值在线
即时在线(参考)
总好评率
总评价数
自家
Marvel Rivals
79,929
104,228
75.95%
403,725
自家
NARAKA: BLADEPOINT
64,905
27,023
73.38%
301,568
自家
Where Winds Meet
33,437
12,143
86.58%
112,721
自家
Once Human
—
9,873
78.31%
179,577
自家
FragPunk
—
697
74.39%
50,260
竞品
PUBG: BATTLEGROUNDS
732,248
212,327
60.46%
2,736,592
竞品
Palworld
—
465,481
94.39%
456,433
竞品
Apex Legends
284,062
69,279
67.71%
1,059,754
竞品
Delta Force
170,029
52,259
57.97%
190,323
竞品
Rust
164,254
69,490
86.82%
1,384,295
竞品
Overwatch 2
60,429
47,777
31.06%
414,394
竞品
THE FINALS
17,920
13,763
78.29%
273,013
Steam 实时热销榜（Top Sellers）
Steam Machine、Halo: Campaign Evolved、Palworld、Shift At Midnight、Steam Deck
上升产品形态分析
口径：近 7 天上升信号产品（新进榜/排名跃升/在线暴涨）+ 热销新品（实时 Top Sellers 中发售 ≤90 天的游戏）；回答"什么产品形态正在起量"。
上升信号产品 1 款：R.E.P.O.（排名跃升）
品类分布: Action×1
联机形态: 多人 1 款 / 纯单机 0 款，其中抢先体验 1 款
商业模式: F2P 0 款 / 买断 1 款，买断价格样本: $9.99
发售年龄: 长线爆发(>1年) 1 款
热销新品 3 款（今日 Top Sellers 中发售 ≤90 天）：Halo: Campaign Evolved、Palworld、Shift At Midnight